More than 1 billion people worldwide earn less than $1 each day. They don’t have access to clean drinking water, healthcare, or education, and do not make enough money to support themselves or their families. The current global economy is failing to lift more than 1/7th of the world’s population out of poverty. What can you do to change things?
FAIR TRADE IS A CONSUMER MOVEMENT.
We, as consumers, can use our buying power to alter the global economy. Every purchase we make speaks our values. By purchasing fair trade goods, we are supporting an alternative business model that seeks to empower producers to lift themselves out of poverty.
Many businesses are focused solely on the bottom line: making a profit. Fair trade businesses, however, focus on the triple bottom line: people, the planet, and profits.
When you buy fair trade goods, you send the message that you support businesses that value people and the planet. As more and more consumers make their voices heard through their purchases, the movement grows.